Jeff Nelson is the President of Navigate, a data-driven consulting firm in sports and entertainment. Nelson leads Navigate’s day-to-day business operations and works on its largest consultative partnerships. In addition to working with the league offices, professional teams, media rights holders, and Fortune 500 brands, he has led engagements in the collegiate space with over a dozen individual universities and three conferences.

Nelson received his M.S.A. from Northwestern and his B.A. in Journalism from the George Washington University.